Do you really know how long it takes people to consume content on your website? In this week's episode of Business Fabulous, we dive into that with a case study and look at all-things bounce rate and how to improve yours. 

Wanna chat? Grab a free 20-minute Business Breakthrough session here or chat about ways to monetize your podcast here.

Feel free to give me feedback on this or any episode at [email protected].

Mentioned in this episode

Business Fabulous Academy

Bounce Rate infographic

In this weeks' episode:

• Your website is the place where you provide the most amount of value to your target audience.
• The longer people are on your website, the more likely they are to consume your content and opt in for your freebies
• It's important to attract, compel and convert your website visitors.
• You have 3-5 seconds to convince a website visitor to stay on your website and consume content.
• When they leave your website, they "bounce" off it.
• Bounce Rate =...

Every five episodes, I provide my listeners with a bonus episode! Business Fabulous drops two episodes on these weeks. This episode is an awesome bonus one full of easy and valuable knowledge bombs. I hope you enjoy it.

With ever-changing algorithms on social media, getting your target audience to consume your valuable content takes strategy.  Today's online space is noisy and crowded. But, done strategically, good content creation and promotion shouldn't require more time or ad spend. In this week's episode of the Business Fabulous podcast, I detail several strategies to increase engagement and deepen the relationships you have with your audience.

Remember to sign up for a free 20-minute Business Breakthrough session here or chat about ways to monetize your podcast here.

Feel free to give me feedback on this or any episode at [email protected].

Mentioned in this episode

Karen Yankovich

Listen to Karen interview Bonnie on the Good Girls Get Rich...

This episode of the Business Fabulous podcast was taken from a live broadcast. In it, I detail what two online friends (one whom I've never met in person), did for me and how overediting my podcast is a metaphor for life. 

Remember to sign up for a free 20-minute Business Breakthrough session here or chat about ways to monetize your podcast here.

Feel free to give me feedback on this or any episode at [email protected].

This week's CHALLENGE: 

Think about an event or situation in your life where you are over-editing. Maybe it's a blog post that you keep tweaking, a graphic you've been redoing over and over, or a project that you keep scrapping and restarting. Follow through, finish it, and move on.

Are you ready for more business success?  Listen here.

If you enjoy this week's podcast episode, I'd love it if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, Google Podcasts, or Stitcher....

In this episode of the Business Fabulous podcast, I describe 25 different ways to repurpose one podcast episode and increase subscribers, downloads and social media reach.

Remember to sign up for a free 20-minute Business Breakthrough session here or chat about ways to monetize your podcast here.

Feel free to give me feedback on this or any episode at [email protected].

Mentioned in this episode:

Restream.io

Crowdcast

Wirecast

Ecamm Live

Streamyard

Canva

Wavve

Headliner

In this weeks' episode:

• Livestreaming (creating a live video broadcast) your podcast allows you many different ways to repurpose your podcast episode--or any content.
• Your audience really will want to see your tech, your podcasting set up and a behind-the-scenes look at how you do what you do.
• You need to use third-party software (Restream.io, Crowdcast or Wirecast) when you simulcast to Facebook and anything else.
• Do NOT go against Facebook's (or any platform) Terms of Service,
• I'm a...

In this episode, I detail how you can use your brand story to increase your online visibility, get seen and heard and rise above the noise on social media, and grow your business

Remember to sign up for a free 20-minute consultation to grow your business here or monetize your podcast here.

Feel free to give me feedback on this or any episode at [email protected].

• Remember to go back and re-read your brand story first! Look for keywords in it---you can use these later in your social media post and sales page copy! If you don't see keywords in your brand story, edit it a bit using keywords.
• Your brand story will be repeated, in some way, again and again for the life of your business.
• It needs to appear on your homepage, all sales pages, checkout pages, on your courses, and all products, programs, and services you offer
• When folks come to your website, meet you or see your social media posts, they should easily be able to determine: Who you are, What...

In this episode, I give you five simple strategies to get raving fans (that free advertising!) and increase sales on social media.

Remember to sign up for a free 20-minute consultation to grow your business here or monetize your podcast here.

Feel free to give me feedback on this or any episode at [email protected].

The #1 reason people have trouble getting raving fans and increasing sales is that they're trying to "do business" on personal social media accounts.

• Businesses use business accounts on social media.
• Business accounts offer free metrics (a.k.a. Analytics and Insights) that show you exactly who consumes your content, when they consume it, which posts drive the most traffic and much more!
• It's easy to create business accounts or change a personal account to a business account (I detail how in the episode).

You need to provide Calls to Action (CTAs).

• CTAs are opportunities for your audience to connect with you and "get more" of you through things...

In this episode, I detail five strategies you can use to organically grow your online visibility, social media reach, and impact. You don't need ads to grow your business!

Feel free to give me feedback on this or any episode at [email protected].

Organic Reach: You (the content creator) is not putting ad spend behind the content; You aren't paying for more people to be able to see and consume that content. When you post something on social media and that post is not an ad, it is getting organic reach--it is reaching an audience organically. 

Online Visibility: You are getting noticed, you're being remembered, you are top-of-mind in terms of what you do and what you have to offer...and when they're ready to pay for something that you do.

Impact: Having a strong effect on someone or something; Changing people's lives.

Marketing: Speaking to a specific audience (in the way that they can hear) to deliver a specific message for a specific purpose.

...

In this episode, I detail how terrified I was to start the Business Fabulous podcast. It was the hardest thing I've ever done and I experienced a lot of anxiety, including resistance, ego, failure, and podfading. 

Feel free to give me feedback on this or any episode at [email protected].

Resistance: The refusal to accept or comply with something; the attempt to prevent something by action or argument.

Ego: The part inside of you that "keeps you safe" and keeps you away from harm, fear, and failure.

Podfading: When someone's podcast disappears because they've quit. When a person stops producing episodes for their podcast, they have "podfaded."

• When someone is about to grow personally and/or professionally, they will often experience resistance.
• I experienced many symptoms of resistance in the months before I was able to start my podcast including anxiety, chest pains, sweating, increased periods of being distracted, less ability to focus, and procrastination.
• To...

Note: Today's episode is a bonus episode and the audio is stripped from a Facebook Live that I did. The sound includes a few extra noises.

Today on the podcast, we discuss Outsourcing: Hiring your team, social media managers and more...getting the help you need to grow and scale your business.

"Outsourcing" is allowing other people or agencies to take care of business tasks for you such as a virtual assistant, social media manager, bookkeeping, marketing funnels, etc.

• No one can do everything that needs to be done and efficiently grow and scale her business, because you end up spending a lot of time doing tasks that don't directly earn you money such as creating graphics, posting on social media, and editing podcasts. 
• RESEARCH you needs/wants
• RESEARCH, interview, vet different people that you may want to hire
• Busywork is not a money-making activity
• Courses may not teach you what you need to do tasks well
• Systems are crucial for a well-run business
• The first two episodes of...

Today on the podcast, we detail several ways you can increase your business success with strategic mindset, energy, and environmental tweaks. 

Mindset

• Definition: Collection of your thoughts, opinions, and beliefs
• I mention Mindset: The New Psychology of Success by Carol S. Dweck, PhD
• I work on my mindset through meditation, yoga, and journaling and I describe how I do this

Energy

• Definition: Strength and vitality needed for sustained physical and mental activity
• Energy begets energy! (Use it and you’ll have more throughout the day)
• I provide proven strategies that increase and sustain energy

Environment

• Definition: Everything that surrounds you
• I mention four different environments: Physical, emotional, natural, mental and explain them.
• Your business “readiness” and growth will mimic your environment

This week's CHALLENGE: Challenge: Choose one area of mindset, one for energy and one for the environment that you will apply so you can more easily grow...