Podcasting secrets to attract your target audience and grow your online business

In today’s episode, I reveal the podcasting secrets you need to attract your ideal clients and grow your online business. 

“I knew when I started that I was building a brand, a podcast, and the Business Fabulous Academy. ”

-Bonnie L. Frank 

 Many online business owners have seen value in podcasting, but overlook key areas when they begin. I knew my podcast would be profitable before I publishes the first episode because I had a plan for each step off the way.  I was building a brand alongside my podcast. I also knew I would start the Business Fabulous Academy to help online business owners learn how to create their own profitable businesses.

Podcasting is a great way for your ideal clients to get to know, like and trust you. In this episode. I share how to attract those clients and grow your business.

Show Notes 

In this episode I reveal the podcasting secrets to attract your ideal client

  • Where do you want your podcast to be heard?...
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Mindset hacks and strategies to grow your online business

The #1 cannot-grow-a business-without missing piece in people's business is the proper mindset. Get my top ten mindset hacks in episode 100 of Business Fabulous.

I think sometimes when we are more realistic about our accomplishments...

It's a lot easier to reach those goals..

-Bonnie L. Frank 

I am celebrating my 100th episode with a topic that is THE most important factor for your business--mindset. In today’s episode, I discuss mindset hacks that I use and have used over the past seven years, both personally and professionally.

All of these strategies are completely free and you can try them anytime. As entrepreneurs, we often work alone on our business and it can be very difficult to keep going--especially after setbacks. Having a business mindset is crucial to growing your online business. 

Show Notes
In this episode, I discuss the most important thing that your business needs for long term success.

Why meditation or stillness helps your...

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Social Media posts that get engagement

Posting on social media is easy. Creating social media posts that consistently get engagement can be more difficult.

 “You want people to engage, you want people to stop their scroll, that is your goal.

Your goal is to stop the scroll.

-Bonnie L. Frank

It really isn't difficult to post on social media...It's not the posting that is difficult but getting engagement from your audience. If you're new to social media, you might be wondering why some posts do well and others don't. What does your target audience want to see from you?

Social media really is for being social and that is something that digital marketers need to keep top of mind. They need to remember the 80/20 rule where you provide 80% valuable content and 20% of the posts include a call to action and possibly a mention of something you have for sale. 

Show Notes 

In this episode I discuss all the factors help get engagement for your social media posts

  • What is the goal you are trying to...
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Why you should (or shouldn't) start a business and be an entrepreneur

Why do people actually start businesses? Being an entrepreneur isn't an easy gig. Most people never try and fewer actually succeed; however, it's totally possible and there is no ceiling to anything you can accomplish. I made the decision to start from scratch at 49 yers old with no training, money or support.

 

“Because every entrepreneur knows it's not a straight line to success”

-Bonnie L. Frank 

Today's episode  is not just for entrepreneurs starting a business but but for any business owner who wants to reach their business goals. This episode shares what you need to do in order to keep going when times get tough. Every entrepreneur knows there's no straight line to  success in business. Simon Sinek in his book Start with Why shares that your business mindset and your WHY is the biggest indicator of success. Whether you are starting an online business,  a coaching business or any kind of business where you are the decision maker, your WHY is...

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5 Things that will never make the difference in your online business and the #1 thing that entrepreneurs get wrong

Entrepreneurs and online business owners often spend so much time worrying about the wrong things. Here are five things that will not make the difference in your business and the #1 thing entrepreneurs get wrong.

  • Entrepreneurs and online business owners often worry about the wrong the wrong things.
  • The five things I see them worry about and focus way too much time on are: A logo, A uniquely coded website, A fancy DSLR camera for livestreaming or capturing the perfect images for your blog posts, A certain online course.
  • Every business should have a website--including those in Direct Sales, MLM , Network Marketing.
  • Target audience and ICA are NOT the same thing! (I spend a great deal of time discussing what each of these is in the episode.
  • You cannot have a bunch of ICAs.
  • It's crucial that your marketing and messaging remain consistent so that you consistently attract your target audience online.
  • When you attract outliers, it's because your communication has been inconsistent.
  • ...
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Strategic Storytelling and How It Grows Your Online Business

Strategic Storytelling is key to growing a successful online business. Find out what it is, how to do it, and how it is a game changer. 

In this week's episode:

  • This episode is UNEDITED. (I've never published an unedited podcast episode--I'm apologizing in case it's obvious...
  • You've got to "tell your story" when you market, whenever you sell.
  • Everyone likes to hear stories!
  • I mention the Calm app. I use it to fall asleep--it's really good!
  • You must ignite emotions in order to sell!
  • People act, click, purchase from emotions.
  • REALLY knowing your "people" (ideal client avatar and target audience) are is key to being able to sell.
  • People purchase from having their emotions ignited and their WANTS--not needs.
  • You NEVER need to be "salesy" in order to sell, but you do need to tell your story to sell.
  • You simply need to tell your audience how you do what YOU do and the transformation they can go through by doing this, too.
  • You've got to reach people (communicate with them) in ways...
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Your online business is likely costing you money (and shouldn't!)

Your online business is very likely costing you more money than it should! This bonus episode is from a Facebook live I did that has lots of links and info. in it to save you money!

 In this week's episode:

  • What are you yearly, monthly and daily business expenses?
  • Can you write off more business expenses on your yearly tax return? (Consult your local CPA for info that applies to your business and your state)
  • Are your subscriptions costing you more money because you pay monthly instead of one yearly fee?
  • Do you suffer from "SOS?" (details in the episode)
  • What's the purpose of your business? Your mission?
  • Who is your ICA? 
  • To learn how to niche down more on your target audience, let's chat: bit.ly/talktobonnie
  • Canva
  • Top Cash Back
  • Dollar Tree
  • Social Media Marketing Cafe

Are you in the Cafe?? The Social Media Marketing Cafe is OPEN! Gain access to hundreds of tutorials, step-by-step guides and downloadable pdfs, for help with social media, online marketing,...

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Four ways you're sabotaging your online business

Self sabotage can disguise itself in lots of ways. Find out the four ways you may be unknowingly self-sabotaging your online business! 

 In this week's episode:

  • Entrepreneurs typically self sabotage (without knowing it!) when they're about to "level up" in their business.
  • Self sabotaging can look like loads of other things, though--and often do.
  • Identifying how you may be self sabotaging is crucial to your business growth!
  • Find out four ways I have recently self sabotaged in my business and what I did about it,

Are you in the Cafe?? The Social Media Marketing Cafe is OPEN! Gain access to hundreds of tutorials, step-by-step guides and downloadable pdfs, for help with social media, online marketing, livestreaming, podcasting, and much more! 

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to...

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Easily Increasing Online Sales During Tough Times

You may be surprised by what you hear in today's episode--and it's exactly what to do to increase your online sales NOW.

Mentioned in this episode:

  • Use the promo code "Bonnie" when you sign up for Libsyn and receive at least one month of hosting free!

In this week's episode:

  • After analyzing the online landscape as a consumer and a producer since the start of Covid-19 (March 2020), I have noticed several trends in terms of what is working right now in online sales.
  • "Producer" means someone who is selling products, programs, or services.
  • "Consumer" means the person buying.
  • It is 100% appropriate to sell anything at anytime you want to; however, if you do not feel comfortable about sales at a particular time, you will likely not experience the level of sales you'd like.
  • Your "list" typically means people who have already signed up to receive emails from you--they are on your email list.
  • If you click on the blue button at this link and enter your email...
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How you and your customers can control your social media feeds and sales

In just five minutes, you will learn exactly what to do to make sure your social media posts aren't buried amidst political ads and posts of your competitors.

In this week's episode:

  • Your social media feeds (and those of your customers!) are likely starting to get filled with political ads and ads from your competitors.
  • This means that your posts are being buried by all of these other posts right now and not being seen!
  • In just five minutes, learn exactly what you can do to gain control over your social media feeds.
  • You can relay this information to your customers so they can get all of your valuable content!

Are you in the Cafe?? The Social Media Marketing Cafe is OPEN! Gain access to hundreds of tutorials, step-by-step guides and downloadable pdfs, for help with social media, online marketing, livestreaming, podcasting, and much more! 

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online...

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