Excuses, Rabbit Holes, and Resistance and WHY your online course or program won't sell

It's simple...but not easy. Your business isn't growing the way you'd like, you're not making the sales you want and here's the reason.

In this week's episode:

  • It's not that hard to create an online course or program, but what IS difficult is the marketing so it actually sells!
  • You must have the correct messaging for your audience.
  • You've got to know WHAT to say to them!
  • It's not you, it's not your product, program or service...it's the communication.
  • You must have the correct messaging and marketing for that particular course or program in order for that course or program to sell.
  • When there is a breakdown in your online communication, the sales stop...or never begin.
  • You very likely have a pretty good idea of who your audience is, but if you can't effectively communicate with them, the sales won't happen.
  • NO ONE is a "born salesperson."
  • Grab one of FIVE SPOTS LEFT for some free coaching inside my Facebook group.
  • I'm giving away 16K in group coaching! Get all the details in the...
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Easily Increasing Online Sales During Tough Times

You may be surprised by what you hear in today's episode--and it's exactly what to do to increase your online sales NOW.

Mentioned in this episode:

  • Use the promo code "Bonnie" when you sign up for Libsyn and receive at least one month of hosting free!

In this week's episode:

  • After analyzing the online landscape as a consumer and a producer since the start of Covid-19 (March 2020), I have noticed several trends in terms of what is working right now in online sales.
  • "Producer" means someone who is selling products, programs, or services.
  • "Consumer" means the person buying.
  • It is 100% appropriate to sell anything at anytime you want to; however, if you do not feel comfortable about sales at a particular time, you will likely not experience the level of sales you'd like.
  • Your "list" typically means people who have already signed up to receive emails from you--they are on your email list.
  • If you click on the blue button at this link and enter your email...
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How you and your customers can control your social media feeds and sales

In just five minutes, you will learn exactly what to do to make sure your social media posts aren't buried amidst political ads and posts of your competitors.

In this week's episode:

  • Your social media feeds (and those of your customers!) are likely starting to get filled with political ads and ads from your competitors.
  • This means that your posts are being buried by all of these other posts right now and not being seen!
  • In just five minutes, learn exactly what you can do to gain control over your social media feeds.
  • You can relay this information to your customers so they can get all of your valuable content!

Are you in the Cafe?? The Social Media Marketing Cafe is OPEN! Gain access to hundreds of tutorials, step-by-step guides and downloadable pdfs, for help with social media, online marketing, livestreaming, podcasting, and much more! 

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online...

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Imposter Syndrome, FOMO, and growing an online business

Every entrepreneur suffers from imposter syndrome and FOMO more than once. Discover what you can do about it in episode 60 of Business Fabulous.

  • All entrepreneurs suffer from Imposter Syndrome and FOMO--more than once during the lifetime of their businesses. 
  • I explain Imposter Syndrome and FOMO in the episode.
  • Everyone begins somewhere and the most successful people did not get where they are now immediately or without failure.
  • I discuss my own struggles with Imposter Syndrome and FOMO during the episode.
  • I give examples of what you can do to successfully deal with both Imposter Syndrome and FOMO.

Mentioned in the episode:

  • My entire business is built on Kajabi. If you'd like to get a tour of the back end of my website and how I run everything on this amazing all-in-one platform, reach out to me and let me know! Email me: [email protected] or leave me a message on Facebook Messenger if we're Facebook friends!
  • You CAN do it! I'm here to help you with free...
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Why being less visible may actually grow your online business

This episode was recorded during many of the Black Lives Matter protests and during the Covid-19 pandemic. It highlights how both personal and environmental events and experiences can affect you and what you can do to help yourself in the process.

Mentioned in this episode:

  • Sometimes I'm less visible online because I simply get tired of all of the posting and creating and selfie-taking.
  • But during other times, it the environment or certain events I experience that cause me to withdraw and become less visible.
  • The Covid pandemic and protests and riots and deaths are some of the reasons I've been less visible.
  • I cannot pay attention to the death stats from Covid because it affects me too much.
  • I'm an empath and empaths FEEL EVERYTHING.
  • I need to practice MUCH more self care right now so that I can rest the way I need to and grow my business the way I want to.
  • I had to learn the importance of self care the hard way. (I almost died.)

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Aren't sure what to say or do on social media right now?

It is a very confusing and ever-changing world right now and many people are looking for guidance on how to navigate social media. This episode is my ideas and opinions.

This episode was taken from a live broadcast on Facebook that was simulcasted (broadcasted in multiple places at the same time) in five different places and immediately received loads of views organically and was watched lives in multiple countries.

In this week's episode:

  • It's completely understandable (and normal) if you're unsure about what to do or say on social media right now. Be gentle with yourself. 
  • There are many perspectives all over social media right now in terms of social justice, Black Lives Matter, race relations, and more.
  • There's a lot of live broadcasts right now, too.
  • People online are choosing to do many different things right now, and it can be confusing as to what YOU should be doing.
  • Some people are exploiting the movement and hashtag #blacklivesmatter to sell more of their own...
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Are you wasting your time on Facebook, Instagram. Twitter or LinkedIn?

Not all social media platforms are created equal and it's important to understand which ones are right for your brand and your business. This week's episode comes from a live broadcast that I did on my Facebook profile and on one of my Instagram business accounts.

In this week's episode:

  • I referred to this report from Sprout Social in this episode.
  • The report above details where brands are planning on spending their time and social media dollars vs where consumers are planning to spend their time and dollars on social media.
  • Facebook STILL wins. Every time.
  • LinkedIn is "B ---> B" (Business to Business)
  • The fastest way to find out what's going on in the world is Twitter.
  • The fastest way to gain the attention of a brand is to shout them out (particularly in a complaint) on Twitter.
  • The fastest way to gain the attention of an influencer or a brand on Instagram is to shout them out on your instastories.
  • LinkedIn is a fabulous way to connect with other business owners and find joint...
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Eight quick and easy self care strategies to increase your health and grow your business

Self care doesn't have to take a long time at all; in fact, each of these eight quick and easy self care strategies takes under three minutes--and most only take a couple of seconds!

 In this week's episode:

  • Each of the eight self care strategies I mention are ones I do each day--and ALL of them can be accomplished in three minutes or less!
  • My morning coffee has one tablespoon of collagen in it and my hair, skin and nails have never  better 
  • I try to half my body weight in ounces of water a day (This is explained further in the episode).
  • Vitamin C helps keep the colds away and I take about 1500 mg daily and one of the ways I get it is like candy.
  • Because apple cider vinegar tastes so awful to drink, I get the benefits from two apple cider vinegar gummies or capsules each day.
  • I've written in my gratitude journal every day for over 500 days in a row. Each entry takes about three minutes and I detail how I do this in the episode.
  • I try to move every day. Just. Move....
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Two strategies that increase organic reach on social media

These two strategies are the most crucial to reach more of your target audience organically on social media.

 In this week's episode:

  • Now, more than ever before is the time to KNOW and SERVE your audience!
  • People buy FROM you because OF you!    ~ Bonnie L Frank
  • Give your audience what they want.
  • I detail five types of social media posts in the episode.
  • The 80/20 rule (detailed in the episode) is key to reaching your target audience online and having them engage with your content.
  • The 80/20 rule builds your know, like, and trust factor with your audience.
  • 80% of my social media content includes inspiration, motivation, healthy recipes, self care, gratitude journal writing, morning routine, books I'm reading, etc.

Mentioned in this episode:

This week's challenge:

Get in on the Business Fabulous Social Media Cafe and gain access to hundreds of social media strategies, video tutorials, step-by-step pdfs and much...

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Increasing online sales during a pandemic without being salesy in your business

It is always acceptable for you to grow your business as long as you follow these four steps.

In this week's episode:

  • It is completely okay and perfectly acceptable to grow your business right now.
  • It is completely okay and perfectly acceptable to take care of yourself, your family and pay your bills right now. 
  • There is never a reason for you to ever feel guilty about doing the things I just mentioned. NEVER.
  • I detail the four simple steps to grow your business and increasing online sales in the episode.

Mentioned in this episode:

This week's challenge:

Get in on the Business Fabulous Social Media Cafe and gain access to hundreds of social media strategies, video tutorials, step-by-step pdfs and much more! 

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to be here!...

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