Repurposing audiograms and Instagram (or Facebook) stories in multiple ways

Why use your great content marketing pieces once? Learn to easily use one piece of content (like audiograms or Instagram and Facebook stories) in multiple ways.

 In this week's episode:

  • In Episode 10, I mention 25 ways to repurpose one podcast episode.
  • You can easily repurpose an audiogram or Instagram (or Facebook) story, as well.
  • You can automatically have your Instastories appear on Facebook (I detail how to do this in the episode)
  • Facebook is also experimenting with automatically having Facebook stories appear on Instagram. 
  • Adding an intro and outro to an instastory can dramatically change that social media story into a great piece of video marketing content for an email or future opt in to build your email list.
  • This same piece of content can be used in a multitude of other ways, too (these are listed in the episode).

Mentioned in this episode:

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Business Mindset and what to do when you don't believe in yourself

Being an entrepreneur is no easy task, and that's why the success rate is minimal. In this episode, I get real with a lot of the mental battles I had to overcome in my business.

Note: You may also want to check out episodes 5 and 25  for even more info on mindset.

 In this week's episode:

  • I asked my Business Fabulous Podcast Instagram followers if they wanted this podcast episode to be personal or profesh...the vote was overwhelmingly "personal."
  • Your thoughts and your mindset have a great deal to do with the outcome.
  • If you're thinking about failure...you'll likely see failure.
  • I began my business five and a half years ago with no startup costs, no formal business training, no encouragement from anyone, no guidance, no desk or office, and zero online followers. I was also raising my young sons at the same time.
  • The difference between success and failure is giving up.
  • The most successful entrepreneurs are also the ones who don't give up, aren't afraid to try,...
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How to Easily identify triggers, deal with them effectively and get rid of them.

Triggers are things, people, events, situations, colors, music--literally anything--that set off a negative reaction in your mind and sometimes also parts of your body. And everyone has them.

Note: This episode was taken from a Facebook Live broadcast and the content is stellar; however, the sound isn't perfect.

 In this week's episode:

  • Triggers are anything (people, events, dates, songs, etc.) that set you off and affect you--usually negatively. It is a thought, feeling, physical reaction in your body.
  • Everyone has triggers.
  • Triggers may come and go but, ultimately you determine what/who will allow to trigger you as well as those that won't.
  • Identifying your triggers takes focus and reflection, but knowing what triggers you and how to effectively deal with them will improve your productivity.
  • You are 100% in control of what goes through your social media feeds.
  • Like, comment, share, save, archive posts that you want to see more of in the future.
  • Mute accounts (silence for a...
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Hashtags and more to reach your audience on social media

Social Media is FREE advertising and a great way to serve your audience. Here are two more ways to effectively do that.

 In this week's episode:

  • You should put at least two hashtags on each social media post and on every social media platform.
  • Instagram feed posts can have up to 30 hashtags.
  • Use one uniquely branded hashtag and one relevant (topical) hashtag.
  • You cannot own a hashtag, but you can dominate them.
  • Put #businessfabulous in the search of Facebook, Twitter, LinkedIn, etc.
  • It's really important to try new things like STORIES on Facebook and Instagram.
  • Instagram users go to stories first!
  • Check my these episodes for Instagram stories Info: here here here here 
  • It's really important to test out your hashtags and try new ones and then test again!

Mentioned in this episode:

This week's challenge:

Get in on the Business Fabulous Social Media Cafe and gain access to...

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Two strategies that increase organic reach on social media

These two strategies are the most crucial to reach more of your target audience organically on social media.

 In this week's episode:

  • Now, more than ever before is the time to KNOW and SERVE your audience!
  • People buy FROM you because OF you!    ~ Bonnie L Frank
  • Give your audience what they want.
  • I detail five types of social media posts in the episode.
  • The 80/20 rule (detailed in the episode) is key to reaching your target audience online and having them engage with your content.
  • The 80/20 rule builds your know, like, and trust factor with your audience.
  • 80% of my social media content includes inspiration, motivation, healthy recipes, self care, gratitude journal writing, morning routine, books I'm reading, etc.

Mentioned in this episode:

This week's challenge:

Get in on the Business Fabulous Social Media Cafe and gain access to hundreds of social media strategies, video tutorials, step-by-step pdfs and much...

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Increasing online sales during a pandemic without being salesy in your business

It is always acceptable for you to grow your business as long as you follow these four steps.

In this week's episode:

  • It is completely okay and perfectly acceptable to grow your business right now.
  • It is completely okay and perfectly acceptable to take care of yourself, your family and pay your bills right now. 
  • There is never a reason for you to ever feel guilty about doing the things I just mentioned. NEVER.
  • I detail the four simple steps to grow your business and increasing online sales in the episode.

Mentioned in this episode:

This week's challenge:

Get in on the Business Fabulous Social Media Cafe and gain access to hundreds of social media strategies, video tutorials, step-by-step pdfs and much more! 

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to be here!...

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Stepping out of your comfort zone, branding and podcasting

From the Podfest Expo Hall, Robyn Sayles and I talk all-things stepping out of your comfort zone for success, branding, podcasting and the hilarious way we met!

In this week's episode:

  • Personal branding is your secret weapon!
  • You can go to any podcasting conference without actually having a podcast
  • I started listening to podcast six years before starting my podcast
  • How Robyn and I met and what this can mean for YOU.
  • How Podfest makes everyone feel incredibly welcome.
  • How I was branded coming and going for each day at Podfest
  • "Repetition builds reputation" ~ Robyn Sayles
  • Choosing your brand fonts and colors
  • How improv can help your business and your life
  • Bonnie's plans that didn't work out
  • Why I had to go to Podfest 2019 eight days early
  • Scripting your podcast
  • We all have important messages to share that people need to hear
  • How I came up with the topic for episode 37 of Business Fabulous 
  • When is the right time to...?
  • How I came up with the name for my podcast and created my...
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EASY, proven and FREE strategies to gain online business visibility without ever leaving your home

You don't need to go to major conferences to be visible online and grow your brand! Here are four simple and proven ways to do it, free, without leaving home.

In this week's episode:

  • The number one rule to gaining online visibility is to be where your audience is online. If you're unsure, google "social media demographics" and look at the data for the platforms you enjoy using most. 
  • Facebook has approximately 2.8 billion people, so your audience is likely on there.
  • LinkedIn is all business all the time, so if you have a business you should have a daily presence there. 
  • Use one or two hashtags for each social media post (up to 30 for Instagram), including a branded hashtag and one topical one.
  • You cannot own a hashtag, but you can dominate it.
  • The easiest and fastest way to get noticed by experts or others in your industry is to be a helpful audience member in the chat of livestream broadcasts. I detail many ways to do this in the episode including greeting the host(s),...
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Knowing what to post on social media is easy with these three things

Figuring out the right or best or most-effective-for-your-audience content to post on social media can be overwhelming! Here are three things that will make it easier for you.

In this week's episode:

  • Personal vs Business social media accounts and which one(s) you want as an entrepreneur
  • I explain how to easily change from one type of Instagram account to another type.
  • Evergreen content: What it is, loads of examples, and how much to post
  • Sales content and how much to post
  • Why storytelling is so important for your audience and where you should be telling stories--especially now!

This week's challenge:

Sign up for FREE social media help with me on the phone! Head over to bit.ly/talktobonnie and get the help you need to grow your business and/or your podcast!

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to be ...

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Personal and professional success leaves clues for entrepreneurs and online businesses

Personal and professional success will leave clues every day. Discover what some of my online mentors taught me recently. 

In this week's episode:

  • Following people online and actually "studying them" are two very different things and one of these will really help your business grow.
  • Social media copy, image, gifs, wardrobe, how a shot is set up, etc. are some of the things I study on a daily basis.
  • Business lessons and life lessons are all around us all the time. Be open to them!
  • Athletes, business people, children, and artists are some of the people I study online as well as their branding.
  • Athletes are great people for entrepreneurs to study because of their incredible work ethic, their mindset and their success and failure journeys.
  • I detail how Gary Vee's branding is always on point and provide examples.
  • Successful entrepreneurs "sell without selling" by letting their audience in on their life and by being themselves.
  • People buy from you because OF you.
  • The more you are...
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