Aren't sure what to say or do on social media right now?

It is a very confusing and ever-changing world right now and many people are looking for guidance on how to navigate social media. This episode is my ideas and opinions.

This episode was taken from a live broadcast on Facebook that was simulcasted (broadcasted in multiple places at the same time) in five different places and immediately received loads of views organically and was watched lives in multiple countries.

In this week's episode:

  • It's completely understandable (and normal) if you're unsure about what to do or say on social media right now. Be gentle with yourself. 
  • There are many perspectives all over social media right now in terms of social justice, Black Lives Matter, race relations, and more.
  • There's a lot of live broadcasts right now, too.
  • People online are choosing to do many different things right now, and it can be confusing as to what YOU should be doing.
  • Some people are exploiting the movement and hashtag #blacklivesmatter to sell more of their own...
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More ways to boost engagement on Facebook live broadcasts

Adding to the engagement strategies for live broadcasts from episode 53, I provide even more strategies and give loads of engagement examples from my own life.

In this week's episode:

  • By following all of the steps laid out in this episode, I've already organically gotten hundreds of views, likes, loves, comments, and shares from one Facebook live broadcast that I repurposed into two podcast episodes--this episode and episode 54.
  • Your title MUST be compelling!
  • You need to draw your audience in.
  • Use hashtags EVERYWHERE (on every platform) on social media. (I provide the number of hashtags to use on specific platforms in the episode.)
  • You should be using relevant hashtags as well as uniquely branded hashtags
  • Try the AMI Headline Analyzer to see if your titles/headlines are using strong marketing and/or emotive words.
  • You cannot own a hashtag, but you can dominate them.
  • On Instagram, you should be using a variety of growth and content hashtags.
  • You need to...
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Boosting engagement on Facebook live broadcasts

There are loads of EASY ways to boost your online engagement in all of your live broadcasts! Learn all of them and hear Bonnie's answers to questions from the live audience!

In this week's episode:

  • By following all of the steps laid out in this episode, I've already organically gotten hundreds of views, likes, loves, comments, and shares from one Facebook live broadcast that I repurposed into two podcast episodes--this episode and episode 54.
  • Social media is frustrating and the rules and platforms and algorithms are ever-changing...that's EXACTLY why I teach what to do to get organic traffic despite any algorithm!
  • It's really helpful to give your audience a heads-up about your live broadcasts (I detail several ways I did this in the episode).
  • I used Streamyard for this (and many) of my live broadcasts.
  • You're not as visible online as you think you are--don't assume that your audience knows what you're up to
  • Behind the Scenes (#BTS) is a great way to let people know (I give loads...
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A swift kick to the rear end with inspiration and motivation for all entrepreneurs

It can be difficult for entrepreneurs to muster on during difficult times, especially with feelings of doubt, uncertainty, isolation, and depression.

In this week's episode:

  • This episode was taken from a "Reflections from the egg chair" Facebook live broadcast.
  • I used a dual caster mount to broadcast on two different devices (my iPhone and iPad) and two different places (my Facebook profile and Facebook business page) simultaneously.
  • The more people who take some action (like, love, comment, share, save, archive) on your social media posts, the more of your content those people will see.
  • YOU are responsible for what appears in your social media feeds.
  • You need to share content that is share-worthy on social media.
  • There are so many things happening to entrepreneurs all over the world right now, including isolation, and depression.
  • Because you follow me, you are very likely: kind, passionate, nice, likes to help others, and wants to make a difference.
  • People who are negative,...
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5 easy ways to boost engagement on live broadcasts

Going live is easy, but you've got to do more than that to get folks to watch, listen, and engage with you!

In this week's episode:

  • I started livestreaming on July 3, 2015, and I went live every day, 3-7 times a day, seven days a week. All I had was my phone and my Apple ear buds as a mic.
  • I started landing paid clients six days later.
  • After a year and a half of making money livestreaming, I bought a pro mic and some pro lighting.  Total spent: $150.00
  • Years ago, you could go live and loads and loads of people would pile in to watch you because livestreaming was new.
  • Now things are different.
  • I detail several things that will easily boost your engagement on live broadcasts including having a compelling title with action words, scheduling your live ahead of time and promoting it via your email list and social media.
  • Please remember that a live broadcast is NOT a webinar! Engage with your audience! (I give great examples on how to do this in the episode)

Mentioned in this...

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Are you wasting your time on Facebook, Instagram. Twitter or LinkedIn?

Not all social media platforms are created equal and it's important to understand which ones are right for your brand and your business. This week's episode comes from a live broadcast that I did on my Facebook profile and on one of my Instagram business accounts.

In this week's episode:

  • I referred to this report from Sprout Social in this episode.
  • The report above details where brands are planning on spending their time and social media dollars vs where consumers are planning to spend their time and dollars on social media.
  • Facebook STILL wins. Every time.
  • LinkedIn is "B ---> B" (Business to Business)
  • The fastest way to find out what's going on in the world is Twitter.
  • The fastest way to gain the attention of a brand is to shout them out (particularly in a complaint) on Twitter.
  • The fastest way to gain the attention of an influencer or a brand on Instagram is to shout them out on your instastories.
  • LinkedIn is a fabulous way to connect with other business owners and find joint...
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13 more self care strategies to improve your health and your business

My life had a lot more anxiety, sleepless nights, and poor health before I started practicing self care. Here are 13 additional self care strategies I use at least once a month.

 In this week's episode:

This week's challenge:

Get in...

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Don't you dare take NO for an answer, mindset and other ways to have business success

You should never accept the word NO or "that's impossible" for an answer in your life or your business.

 In this week's episode:

  • I do not want you to ever take the word "no" or the phrase, "It's not possible" as possible answers in your life or your business.
  • Those are not possibilities in my life. (I give detailed examples in the episode)
  • When someone tells you "It's impossible" it only means that it's impossible for the person talking...it has nothing to do with YOU, your life, or your business success.
  • Everyone I knew said I would fail as a business coach.
  • I started (and succeeded) anyway.
  • Failure is part of success.
  • If you truly want to succeed, you CANNOT accept "No" or "impossible."
  • Success (an manifesting) requires making a decision plus action.

This week's challenge:

Get in on the Business Fabulous Social Media Cafe and gain access to hundreds of social media strategies, video tutorials, step-by-step pdfs, and much more! 

Have you joined my free...

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Eight quick and easy self care strategies to increase your health and grow your business

Self care doesn't have to take a long time at all; in fact, each of these eight quick and easy self care strategies takes under three minutes--and most only take a couple of seconds!

 In this week's episode:

  • Each of the eight self care strategies I mention are ones I do each day--and ALL of them can be accomplished in three minutes or less!
  • My morning coffee has one tablespoon of collagen in it and my hair, skin and nails have never  better 
  • I try to half my body weight in ounces of water a day (This is explained further in the episode).
  • Vitamin C helps keep the colds away and I take about 1500 mg daily and one of the ways I get it is like candy.
  • Because apple cider vinegar tastes so awful to drink, I get the benefits from two apple cider vinegar gummies or capsules each day.
  • I've written in my gratitude journal every day for over 500 days in a row. Each entry takes about three minutes and I detail how I do this in the episode.
  • I try to move every day. Just. Move....
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Repurposing audiograms and Instagram (or Facebook) stories in multiple ways

Why use your great content marketing pieces once? Learn to easily use one piece of content (like audiograms or Instagram and Facebook stories) in multiple ways.

 In this week's episode:

  • In Episode 10, I mention 25 ways to repurpose one podcast episode.
  • You can easily repurpose an audiogram or Instagram (or Facebook) story, as well.
  • You can automatically have your Instastories appear on Facebook (I detail how to do this in the episode)
  • Facebook is also experimenting with automatically having Facebook stories appear on Instagram. 
  • Adding an intro and outro to an instastory can dramatically change that social media story into a great piece of video marketing content for an email or future opt in to build your email list.
  • This same piece of content can be used in a multitude of other ways, too (these are listed in the episode).

Mentioned in this episode:

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