Hashtags and more to reach your audience on social media

Social Media is FREE advertising and a great way to serve your audience. Here are two more ways to effectively do that.

 In this week's episode:

  • You should put at least two hashtags on each social media post and on every social media platform.
  • Instagram feed posts can have up to 30 hashtags.
  • Use one uniquely branded hashtag and one relevant (topical) hashtag.
  • You cannot own a hashtag, but you can dominate them.
  • Put #businessfabulous in the search of Facebook, Twitter, LinkedIn, etc.
  • It's really important to try new things like STORIES on Facebook and Instagram.
  • Instagram users go to stories first!
  • Check my these episodes for Instagram stories Info: here here here here 
  • It's really important to test out your hashtags and try new ones and then test again!

Mentioned in this episode:

This week's challenge:

Get in on the Business Fabulous Social Media Cafe and gain access to...

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Stepping out of your comfort zone, branding and podcasting

From the Podfest Expo Hall, Robyn Sayles and I talk all-things stepping out of your comfort zone for success, branding, podcasting and the hilarious way we met!

In this week's episode:

  • Personal branding is your secret weapon!
  • You can go to any podcasting conference without actually having a podcast
  • I started listening to podcast six years before starting my podcast
  • How Robyn and I met and what this can mean for YOU.
  • How Podfest makes everyone feel incredibly welcome.
  • How I was branded coming and going for each day at Podfest
  • "Repetition builds reputation" ~ Robyn Sayles
  • Choosing your brand fonts and colors
  • How improv can help your business and your life
  • Bonnie's plans that didn't work out
  • Why I had to go to Podfest 2019 eight days early
  • Scripting your podcast
  • We all have important messages to share that people need to hear
  • How I came up with the topic for episode 37 of Business Fabulous 
  • When is the right time to...?
  • How I came up with the name for my podcast and created my...
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EASY, proven and FREE strategies to gain online business visibility without ever leaving your home

You don't need to go to major conferences to be visible online and grow your brand! Here are four simple and proven ways to do it, free, without leaving home.

In this week's episode:

  • The number one rule to gaining online visibility is to be where your audience is online. If you're unsure, google "social media demographics" and look at the data for the platforms you enjoy using most. 
  • Facebook has approximately 2.8 billion people, so your audience is likely on there.
  • LinkedIn is all business all the time, so if you have a business you should have a daily presence there. 
  • Use one or two hashtags for each social media post (up to 30 for Instagram), including a branded hashtag and one topical one.
  • You cannot own a hashtag, but you can dominate it.
  • The easiest and fastest way to get noticed by experts or others in your industry is to be a helpful audience member in the chat of livestream broadcasts. I detail many ways to do this in the episode including greeting the host(s),...
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Being transparent, authentic and sharing too much on social media

We're often told that it's important to be "transparent" and "authentic" online, but how much is too much to share on social media? We answer this and more on this episode of the Business Fabulous podcast.

In this week's episode:

  • Please stop paying attention to what others are doing on social media--it's crazy-making.
  • Take a "social media cleanse" for a reality check to what's truly important.
  • Look at how many minutes/hours you're spending on social media! (Your smartphone will track this.
  • Please don't eat on live video unless eating the food is a food review, etc.--super rude to your viewers.
  • I define transparency and authenticity (they do NOT mean the same thing) online and what this means for your branding. 
  • Why Bonnie's on so many social media platforms.
  • How many social media platforms YOU should be on.
  • Why I get over 27,000 Pinterest views every month.
  • What I do and do not share on social media and why.
  • How I decide what to share and not share on social media
  • What I...
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Looking back on 2019: Lessons in Scaling an Online Business, Sales, and Empowerment

2019 was a year of many first for me and some very hard lessons about scaling my online business, sales, and empowerment.

In this week's episode:

  • The past year was the first year I'd ever lived on my own and learned a lot about tax write-offs.
  • I attended and spoke at more conferences in 2019 than ever before.
  • I'm speaking on social media at Podfest 2020.
  • I'm speaking on podcasting at MDMC 2020.
  • I launched two different podcasts this year, Business Fabulous and Work Your Podcast.
  • I also launched my Business Fabulous brand and Business Fabulous Facebook group.
  • I learned a lot about scaling a business, hiring (and firing) a team this year and about operating in my Zone of Genius for optimal success (lots of details in the episode).

Mentioned in this episode:

 This week's challenge:

Looking back on your year and reflecting on the things you've accomplished is...

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How to Maximize Your Time at Conferences and Live Events

In episode 18 of the Business Fabulous podcast, I reflect on the She Podcasts Live event in Atlanta and give EASY and STRATEGIC ways to maximize your time at any live or virtual event or conference. 

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to be here! 

Wanna chat? Grab a free 20-minute Business Breakthrough session here or chat about ways to monetize your podcast here.

Be sure to subscribe to the podcast so you won't miss an episode!

Note: This episode was taken from a Facebook Live broadcast.

In this weeks' episode:

  • Networking events, meet ups, conferences, virtual summits, and the like can truly take up a considerable amount of time.
  • Most podcasters are men--now 40% of podcasters are women, and this is a tremendous increase.
  • Over 700 women from all over the world attended She...
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How I tripled my podcast downloads in only 30 days

The Business Fabulous podcast is growing by leaps and bounds! In Episode 16, I detail the exact eight steps I took to triple my podcast downloads in only 30 days. Whether you have a podcast or not, you can use these steps to grow your visibility online!

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to be here! 

Wanna chat? Grab a free 20-minute Business Breakthrough session here or chat about ways to monetize your podcast here.

Be sure to subscribe to the podcast so you won't miss an episode!

In this weeks' episode:

  • I track all of my "numbers" (my analytics) each week. I track the number of social media followers I have on each platform, subscribers, connections, downloads, website traffic, and more so that I can see progress, growth, patterns, etc.
  • I knew I'd double my podcast downloads in...
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5 ways to organically grow your online visibility, social media reach and impact: You don't need ads to grow your business!

In this episode, I detail five strategies you can use to organically grow your online visibility, social media reach, and impact. You don't need ads to grow your business!

Feel free to give me feedback on this or any episode at [email protected].

Organic Reach: You (the content creator) is not putting ad spend behind the content; You aren't paying for more people to be able to see and consume that content. When you post something on social media and that post is not an ad, it is getting organic reach--it is reaching an audience organically. 

Online Visibility: You are getting noticed, you're being remembered, you are top-of-mind in terms of what you do and what you have to offer...and when they're ready to pay for something that you do.

Impact: Having a strong effect on someone or something; Changing people's lives.

Marketing: Speaking to a specific audience (in the way that they can hear) to deliver a specific message for a specific purpose.

...

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