EASY, proven and FREE strategies to gain online business visibility without ever leaving your home

You don't need to go to major conferences to be visible online and grow your brand! Here are four simple and proven ways to do it, free, without leaving home.

In this week's episode:

  • The number one rule to gaining online visibility is to be where your audience is online. If you're unsure, google "social media demographics" and look at the data for the platforms you enjoy using most. 
  • Facebook has approximately 2.8 billion people, so your audience is likely on there.
  • LinkedIn is all business all the time, so if you have a business you should have a daily presence there. 
  • Use one or two hashtags for each social media post (up to 30 for Instagram), including a branded hashtag and one topical one.
  • You cannot own a hashtag, but you can dominate it.
  • The easiest and fastest way to get noticed by experts or others in your industry is to be a helpful audience member in the chat of livestream broadcasts. I detail many ways to do this in the episode including greeting the host(s),...
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Looking back on 2019: Lessons in Scaling an Online Business, Sales, and Empowerment

2019 was a year of many first for me and some very hard lessons about scaling my online business, sales, and empowerment.

In this week's episode:

  • The past year was the first year I'd ever lived on my own and learned a lot about tax write-offs.
  • I attended and spoke at more conferences in 2019 than ever before.
  • I'm speaking on social media at Podfest 2020.
  • I'm speaking on podcasting at MDMC 2020.
  • I launched two different podcasts this year, Business Fabulous and Work Your Podcast.
  • I also launched my Business Fabulous brand and Business Fabulous Facebook group.
  • I learned a lot about scaling a business, hiring (and firing) a team this year and about operating in my Zone of Genius for optimal success (lots of details in the episode).

Mentioned in this episode:

 This week's challenge:

Looking back on your year and reflecting on the things you've accomplished is...

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How to use your brand story to increase your online visibility and grow your business

In this episode, I detail how you can use your brand story to increase your online visibility, get seen and heard and rise above the noise on social media, and grow your business

Remember to sign up for a free 20-minute consultation to grow your business here or monetize your podcast here.

Feel free to give me feedback on this or any episode at [email protected].

  • Remember to go back and re-read your brand story first! Look for keywords in it---you can use these later in your social media post and sales page copy! If you don't see keywords in your brand story, edit it a bit using keywords.
  • Your brand story will be repeated, in some way, again and again for the life of your business.
  • It needs to appear on your homepage, all sales pages, checkout pages, on your courses, and all products, programs, and services you offer
  • When folks come to your website, meet you or see your social media posts, they should easily be able to determine: Who you are, What...
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5 ways to organically grow your online visibility, social media reach and impact: You don't need ads to grow your business!

In this episode, I detail five strategies you can use to organically grow your online visibility, social media reach, and impact. You don't need ads to grow your business!

Feel free to give me feedback on this or any episode at [email protected].

Organic Reach: You (the content creator) is not putting ad spend behind the content; You aren't paying for more people to be able to see and consume that content. When you post something on social media and that post is not an ad, it is getting organic reach--it is reaching an audience organically. 

Online Visibility: You are getting noticed, you're being remembered, you are top-of-mind in terms of what you do and what you have to offer...and when they're ready to pay for something that you do.

Impact: Having a strong effect on someone or something; Changing people's lives.

Marketing: Speaking to a specific audience (in the way that they can hear) to deliver a specific message for a specific purpose.

...

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How to create a brand story that will increase your online visibility and grow your business

Noe: This week on the Business Fabulous Podcast, we explain how to create a brand story that will increase your online visibility and grow your business.

In this episode, you will learn what a brand story is and how to create one. We discuss:

  • What is a brand story?
  • Is there one specific way to create a brand story?
  • What do I need to include in my brand story?
  • Is my brand story only used to attract new clients?
  • Why do people buy from you?
  • Should my brand story be a certain length?

This week's CHALLENGE: Create your own brand story and email it to me at [email protected].  I'd love to read it and will even provide some help if you'd like. Your brand story is something you'll tell over and over in your business and it's really important for it to be clear.

Are you ready for more business success?  Listen here.

If you enjoy this week's podcast episode, I'd love it if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, ...

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