More ways to boost engagement on Facebook live broadcasts

Adding to the engagement strategies for live broadcasts from episode 53, I provide even more strategies and give loads of engagement examples from my own life.

In this week's episode:

  • By following all of the steps laid out in this episode, I've already organically gotten hundreds of views, likes, loves, comments, and shares from one Facebook live broadcast that I repurposed into two podcast episodes--this episode and episode 54.
  • Your title MUST be compelling!
  • You need to draw your audience in.
  • Use hashtags EVERYWHERE (on every platform) on social media. (I provide the number of hashtags to use on specific platforms in the episode.)
  • You should be using relevant hashtags as well as uniquely branded hashtags
  • Try the AMI Headline Analyzer to see if your titles/headlines are using strong marketing and/or emotive words.
  • You cannot own a hashtag, but you can dominate them.
  • On Instagram, you should be using a variety of growth and content hashtags.
  • You need to...
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Are you wasting your time on Facebook, Instagram. Twitter or LinkedIn?

Not all social media platforms are created equal and it's important to understand which ones are right for your brand and your business. This week's episode comes from a live broadcast that I did on my Facebook profile and on one of my Instagram business accounts.

In this week's episode:

  • I referred to this report from Sprout Social in this episode.
  • The report above details where brands are planning on spending their time and social media dollars vs where consumers are planning to spend their time and dollars on social media.
  • Facebook STILL wins. Every time.
  • LinkedIn is "B ---> B" (Business to Business)
  • The fastest way to find out what's going on in the world is Twitter.
  • The fastest way to gain the attention of a brand is to shout them out (particularly in a complaint) on Twitter.
  • The fastest way to gain the attention of an influencer or a brand on Instagram is to shout them out on your instastories.
  • LinkedIn is a fabulous way to connect with other business owners and find joint...
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Hashtags and more to reach your audience on social media

Social Media is FREE advertising and a great way to serve your audience. Here are two more ways to effectively do that.

 In this week's episode:

  • You should put at least two hashtags on each social media post and on every social media platform.
  • Instagram feed posts can have up to 30 hashtags.
  • Use one uniquely branded hashtag and one relevant (topical) hashtag.
  • You cannot own a hashtag, but you can dominate them.
  • Put #businessfabulous in the search of Facebook, Twitter, LinkedIn, etc.
  • It's really important to try new things like STORIES on Facebook and Instagram.
  • Instagram users go to stories first!
  • Check my these episodes for Instagram stories Info: here here here here 
  • It's really important to test out your hashtags and try new ones and then test again!

Mentioned in this episode:

This week's challenge:

Get in on the Business Fabulous Social Media Cafe and gain access to...

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Instagram bots and spam and not depending on just one social media platform

I've noticed a big increase in spam and bots on Instagram stories lately, particularly with polls and quizzes. This week's podcast episode details the ones I found and how to identify them in your social media, as well.

Note: If you're having trouble with Instagram (or any social media platform or Messenger) bots or spam, please reach out to me with a direct message on that social media platform or email me at [email protected] and I will be happy to help you! If you can, include a screenshot of the message you were sent.

In this week's episode:

  • There has been a noticeable increase in spam and bots on my Instagram stories lately.
  • Bots and spam are different things. Bots are robots, they are automated replies or messages that you receive on social media and are not coming from an actual person.
  • Spam is unwanted information. It can come in an email, on social media, in your mailbox at home, or anywhere.
  • I detail several accounts that have replied to my Instagram story...
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Being transparent, authentic and sharing too much on social media

We're often told that it's important to be "transparent" and "authentic" online, but how much is too much to share on social media? We answer this and more on this episode of the Business Fabulous podcast.

In this week's episode:

  • Please stop paying attention to what others are doing on social media--it's crazy-making.
  • Take a "social media cleanse" for a reality check to what's truly important.
  • Look at how many minutes/hours you're spending on social media! (Your smartphone will track this.
  • Please don't eat on live video unless eating the food is a food review, etc.--super rude to your viewers.
  • I define transparency and authenticity (they do NOT mean the same thing) online and what this means for your branding. 
  • Why Bonnie's on so many social media platforms.
  • How many social media platforms YOU should be on.
  • Why I get over 27,000 Pinterest views every month.
  • What I do and do not share on social media and why.
  • How I decide what to share and not share on social media
  • What I...
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Growing business online visibility, sales and impact with Instagram

When you understand the nuances of Instagram's four distinct parts, you can easily grow your online presence and impact there.

In this week's episode:

  • There are four distinct parts of Instagram: Feed, Live, Stories, IGTV.
  • In order to get the analytics (to see what's working best for your audience) on all of your posts, you must have a business account. I detail how to do this in the episode.
  • Instagram is a hashtag game!
  • You can have up to 30 hashtags in any IG feed post. Any more than that and none of the hashtags will be seen.
  • I provide helpful hashtag tools below! (scroll down to "Mentioned in this episode)
  • The "Swipe Up" feature in the feed is for accounts that have 10,000 followers or more.
  • IGTV videos can be 10 minutes long with less than 10,000 followers and up to an hour in length with 10,000 or more followers.
  • Instagram live broadcasts can be up to one hour long and disappear in 24 hours.
  • Instagram stories (my favorite!) can have video clips of 15 seconds or less per...
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Being an entrepreneur and leaving people behind on and off of social media

In this week's podcast episode, I discuss the realities of being an entrepreneur and leaving people behind on and off social media.

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to be here! 

Wanna chat? Grab a free 20-minute Business Breakthrough session here or chat about ways to monetize your podcast here.

Be sure to subscribe to the podcast so you won't miss an episode!

Note: This episode was taken from a Facebook Live broadcast.

In this weeks' episode: 

  • Traveling, podcasting and speaking more from stages are things that have increased and ramped up my business in the past several months.
  • I archived two Facebook groups (explanation in the episode)
  • It's both sad and exciting when your business grows because, inevitably, you will no longer have relationships with all of the people you...
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Growing your business with gratitude

Beginning each day with gratitude helps create the proper mindset to crush it in business. Find out how in episode 25 of the Business Fabulous podcast.

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to be here! 

Wanna chat? Grab a free 20-minute Business Breakthrough session here or chat about ways to monetize your podcast here.

Be sure to subscribe to the podcast so you won't miss an episode!

Note: This episode was taken from a Facebook Live broadcast.

In this weeks' episode:

On any given day, week, month...growing your business can be overwhelming, confusing, take much more time than you thought and cost you more money.

But leading with gratitude will change all of that.

At least how you walk through each day and deal with it--and THAT is the beauty of gratitude.

For more than a year, I...

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Writing epic blog posts that have your target audience asking for more

I want you to be a "scroll stopper" (stopping other peoples' scrolls because they want to consume your content) with your blogs! After being a lifestyle blogger and influencer and reading thousands of blog posts over the years, I've noticed that some blogs miss out on key components. Want to know exactly what every epic blog post needs in order to have your audience clamoring for more? Keep reading!

Note: This topic was suggested by one of my valued listeners! YOU can always suggest podcast topics at any time--Send your suggestions to  [email protected]

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to be here! 

Wanna chat? Grab a free 20-minute Business Breakthrough session here or chat about ways to monetize your podcast here.

Be sure to subscribe to the podcast so you...

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How to increase your target audience's content consumption and time on your website

Every five episodes, I provide my listeners with a bonus episode! Business Fabulous drops two episodes on these weeks. This episode is an awesome bonus one full of easy and valuable knowledge bombs. I hope you enjoy it.

With ever-changing algorithms on social media, getting your target audience to consume your valuable content takes strategy.  Today's online space is noisy and crowded. But, done strategically, good content creation and promotion shouldn't require more time or ad spend. In this week's episode of the Business Fabulous podcast, I detail several strategies to increase engagement and deepen the relationships you have with your audience.

Remember to sign up for a free 20-minute Business Breakthrough session here or chat about ways to monetize your podcast here.

Feel free to give me feedback on this or any episode at [email protected].

Mentioned in this episode

Karen Yankovich

Listen to Karen interview Bonnie on the Good Girls Get Rich...

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