More ways to boost engagement on Facebook live broadcasts

Adding to the engagement strategies for live broadcasts from episode 53, I provide even more strategies and give loads of engagement examples from my own life.

In this week's episode:

  • By following all of the steps laid out in this episode, I've already organically gotten hundreds of views, likes, loves, comments, and shares from one Facebook live broadcast that I repurposed into two podcast episodes--this episode and episode 54.
  • Your title MUST be compelling!
  • You need to draw your audience in.
  • Use hashtags EVERYWHERE (on every platform) on social media. (I provide the number of hashtags to use on specific platforms in the episode.)
  • You should be using relevant hashtags as well as uniquely branded hashtags
  • Try the AMI Headline Analyzer to see if your titles/headlines are using strong marketing and/or emotive words.
  • You cannot own a hashtag, but you can dominate them.
  • On Instagram, you should be using a variety of growth and content hashtags.
  • You need to...
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Boosting engagement on Facebook live broadcasts

There are loads of EASY ways to boost your online engagement in all of your live broadcasts! Learn all of them and hear Bonnie's answers to questions from the live audience!

In this week's episode:

  • By following all of the steps laid out in this episode, I've already organically gotten hundreds of views, likes, loves, comments, and shares from one Facebook live broadcast that I repurposed into two podcast episodes--this episode and episode 54.
  • Social media is frustrating and the rules and platforms and algorithms are ever-changing...that's EXACTLY why I teach what to do to get organic traffic despite any algorithm!
  • It's really helpful to give your audience a heads-up about your live broadcasts (I detail several ways I did this in the episode).
  • I used Streamyard for this (and many) of my live broadcasts.
  • You're not as visible online as you think you are--don't assume that your audience knows what you're up to
  • Behind the Scenes (#BTS) is a great way to let people know (I give loads...
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Repurposing audiograms and Instagram (or Facebook) stories in multiple ways

Why use your great content marketing pieces once? Learn to easily use one piece of content (like audiograms or Instagram and Facebook stories) in multiple ways.

 In this week's episode:

  • In Episode 10, I mention 25 ways to repurpose one podcast episode.
  • You can easily repurpose an audiogram or Instagram (or Facebook) story, as well.
  • You can automatically have your Instastories appear on Facebook (I detail how to do this in the episode)
  • Facebook is also experimenting with automatically having Facebook stories appear on Instagram. 
  • Adding an intro and outro to an instastory can dramatically change that social media story into a great piece of video marketing content for an email or future opt in to build your email list.
  • This same piece of content can be used in a multitude of other ways, too (these are listed in the episode).

Mentioned in this episode:

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Two strategies that increase organic reach on social media

These two strategies are the most crucial to reach more of your target audience organically on social media.

 In this week's episode:

  • Now, more than ever before is the time to KNOW and SERVE your audience!
  • People buy FROM you because OF you!    ~ Bonnie L Frank
  • Give your audience what they want.
  • I detail five types of social media posts in the episode.
  • The 80/20 rule (detailed in the episode) is key to reaching your target audience online and having them engage with your content.
  • The 80/20 rule builds your know, like, and trust factor with your audience.
  • 80% of my social media content includes inspiration, motivation, healthy recipes, self care, gratitude journal writing, morning routine, books I'm reading, etc.

Mentioned in this episode:

This week's challenge:

Get in on the Business Fabulous Social Media Cafe and gain access to hundreds of social media strategies, video tutorials, step-by-step pdfs and much...

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Will video marketing increase my visibility, influence and sales?

This week on the Business Fabulous Podcast, we discussed all-things VIDEO and video marketing!  

In this episode, you will learn about if, when and why you should be using video marketing in your business including:

  • Should everyone use live video (livestreaming)?
  • Why do some people choose live video over pre-produced videos?
  • What are some strategies for video marketing?
  • Do you need to hire a video producer?
  • What's so special about video?
  • What should you consider before recording your video?
  • How do you determine your video content?
  • Do you need expensive equipment for video marketing?
  • What are some live video options?

This episode is filled with great information about growing your business with video marketing. Please email me at [email protected] and let me know what part of this episode was most helpful for you. 

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