You don't need to go to major conferences to be visible online and grow your brand! Here are four simple and proven ways to do it, free, without leaving home.

In this week's episode:

• The number one rule to gaining online visibility is to be where your audience is online. If you're unsure, google "social media demographics" and look at the data for the platforms you enjoy using most. 
• Facebook has approximately 2.8 billion people, so your audience is likely on there.
• LinkedIn is all business all the time, so if you have a business you should have a daily presence there. 
• Use one or two hashtags for each social media post (up to 30 for Instagram), including a branded hashtag and one topical one.
• You cannot own a hashtag, but you can dominate it.
• The easiest and fastest way to get noticed by experts or others in your industry is to be a helpful audience member in the chat of livestream broadcasts. I detail many ways to do this in the episode including greeting the host(s),...

I've noticed a big increase in spam and bots on Instagram stories lately, particularly with polls and quizzes. This week's podcast episode details the ones I found and how to identify them in your social media, as well.

Note: If you're having trouble with Instagram (or any social media platform or Messenger) bots or spam, please reach out to me with a direct message on that social media platform or email me at [email protected] and I will be happy to help you! If you can, include a screenshot of the message you were sent.

In this week's episode:

• There has been a noticeable increase in spam and bots on my Instagram stories lately.
• Bots and spam are different things. Bots are robots, they are automated replies or messages that you receive on social media and are not coming from an actual person.
• Spam is unwanted information. It can come in an email, on social media, in your mailbox at home, or anywhere.
• I detail several accounts that have replied to my Instagram story...

We're often told that it's important to be "transparent" and "authentic" online, but how much is too much to share on social media? We answer this and more on this episode of the Business Fabulous podcast.

In this week's episode:

• Please stop paying attention to what others are doing on social media--it's crazy-making.
• Take a "social media cleanse" for a reality check to what's truly important.
• Look at how many minutes/hours you're spending on social media! (Your smartphone will track this.
• Please don't eat on live video unless eating the food is a food review, etc.--super rude to your viewers.
• I define transparency and authenticity (they do NOT mean the same thing) online and what this means for your branding. 
• Why Bonnie's on so many social media platforms.
• How many social media platforms YOU should be on.
• Why I get over 27,000 Pinterest views every month.
• What I do and do not share on social media and why.
• How I decide what to share and not share on social media
• What I...

With about 2.5 billion active daily users, Facebook is the most used social media platform available today. If you have a business, it's likely that your customers (or those buying things for them) are on Facebook. Starting off our social media series, this episode is all about Facebook and the many ways you can increase your online visibility there.

In this week's episode:

• Everything on Facebook begins with your personal account, also known as your "profile.
• "Friending" people strategically on Facebook allows you to be tagged and tag them in posts on Facebook, easily connect via Messenger and more. 
• Your business account on Facebook is referred to as your "page."
• Social media platforms are being abused and utilized as dating apps--do NOT do this!
• You can post whatever you want on Facebook as long as it doesn't violate the platform's terms of service, but I suggest that everything you post be "brand-friendly." 
• Your profile and page photos should be different.
• You can...

In this week's podcast episode, I discuss the realities of being an entrepreneur and leaving people behind on and off social media.

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to be here! 

Wanna chat? Grab a free 20-minute Business Breakthrough session here or chat about ways to monetize your podcast here.

Be sure to subscribe to the podcast so you won't miss an episode!

Note: This episode was taken from a Facebook Live broadcast.

In this weeks' episode: 

• Traveling, podcasting and speaking more from stages are things that have increased and ramped up my business in the past several months.
• I archived two Facebook groups (explanation in the episode)
• It's both sad and exciting when your business grows because, inevitably, you will no longer have relationships with all of the people you...

Every five episodes, I provide my listeners with a bonus episode! Business Fabulous drops two episodes on these weeks. This episode is an awesome bonus one full of easy and valuable knowledge bombs. I hope you enjoy it.

With ever-changing algorithms on social media, getting your target audience to consume your valuable content takes strategy.  Today's online space is noisy and crowded. But, done strategically, good content creation and promotion shouldn't require more time or ad spend. In this week's episode of the Business Fabulous podcast, I detail several strategies to increase engagement and deepen the relationships you have with your audience.

Remember to sign up for a free 20-minute Business Breakthrough session here or chat about ways to monetize your podcast here.

Feel free to give me feedback on this or any episode at [email protected].

Mentioned in this episode

Karen Yankovich

Listen to Karen interview Bonnie on the Good Girls Get Rich...

In this episode of the Business Fabulous podcast, I describe 25 different ways to repurpose one podcast episode and increase subscribers, downloads and social media reach.

Remember to sign up for a free 20-minute Business Breakthrough session here or chat about ways to monetize your podcast here.

Feel free to give me feedback on this or any episode at [email protected].

Mentioned in this episode:

Restream.io

Crowdcast

Wirecast

Ecamm Live

Streamyard

Canva

Wavve

Headliner

In this weeks' episode:

• Livestreaming (creating a live video broadcast) your podcast allows you many different ways to repurpose your podcast episode--or any content.
• Your audience really will want to see your tech, your podcasting set up and a behind-the-scenes look at how you do what you do.
• You need to use third-party software (Restream.io, Crowdcast or Wirecast) when you simulcast to Facebook and anything else.
• Do NOT go against Facebook's (or any platform) Terms of Service,
• I'm a...

In this episode, I give you five simple strategies to get raving fans (that free advertising!) and increase sales on social media.

Remember to sign up for a free 20-minute consultation to grow your business here or monetize your podcast here.

Feel free to give me feedback on this or any episode at [email protected].

The #1 reason people have trouble getting raving fans and increasing sales is that they're trying to "do business" on personal social media accounts.

• Businesses use business accounts on social media.
• Business accounts offer free metrics (a.k.a. Analytics and Insights) that show you exactly who consumes your content, when they consume it, which posts drive the most traffic and much more!
• It's easy to create business accounts or change a personal account to a business account (I detail how in the episode).

You need to provide Calls to Action (CTAs).

• CTAs are opportunities for your audience to connect with you and "get more" of you through things...

In this episode, I detail five strategies you can use to organically grow your online visibility, social media reach, and impact. You don't need ads to grow your business!

Feel free to give me feedback on this or any episode at [email protected].

Organic Reach: You (the content creator) is not putting ad spend behind the content; You aren't paying for more people to be able to see and consume that content. When you post something on social media and that post is not an ad, it is getting organic reach--it is reaching an audience organically. 

Online Visibility: You are getting noticed, you're being remembered, you are top-of-mind in terms of what you do and what you have to offer...and when they're ready to pay for something that you do.

Impact: Having a strong effect on someone or something; Changing people's lives.

Marketing: Speaking to a specific audience (in the way that they can hear) to deliver a specific message for a specific purpose.

...

This week on the Business Fabulous Podcast, I answered one of my most often asked questions: Where should you be hanging out online? In other words, which social media platforms should you be spending most of your time on?

In this episode, you will learn more about your audience, Google Analytics, social media insights, and your sales as well as:

• What the "best" platform is to grow your business.
• How you determine where you should be online.
• How you can determine who is actually following you online and where.
• Where people are finding you online.
• When your audience is online.
• How you can determine who your audience is without having a website.
• Who you should target through social media, blog posts, ads, etc.

At the end of the episode, I challenge you to look at your insights/analytics and tell me what you learned about your audience, who they are, and where they're hanging out online. I'd love to learn about your audience! Email me what you learned at [email protected]

...