How do you decide what to post on social media?

Creating content and posting on social media can take a huge amount of time for online business owners. Find out what you should post on social media here!


In today’s episode, I explain simple and effective ways to decide what to post on social media.  It's easy to get caught up in the latest craze on social media and follow trends, but is that what your ideal clients want to see from you? You really need to understand who your ideal client is and what they want from you. In this episode, I break down some of the criteria you should be thinking about when you post including goals for your posts and how to determine if you're meeting those goals.

If you are feeling confused about your ideal client on social media, feel free to reach out to me. You can also get more information in the Social Media Marketing Cafe. It includes loads of video and audio tutorials and downloadable pdfs to help grow your business. Please also feel free to share this episode with anyone who you think might benefit.

Show Notes 

In this episode, I discuss how to  decide what to post on Social media.

  • How do you know what your target audience needs, wants and likes? [3:22]
  • How can you ask your audience what they want? [5:26]
  • Why do you need to take time to get to know your audience?   [9:58]
  • Why your goal has to be more than getting likes, shares and views? [12:39]
  • How can you reach out to me to discuss your ideal client avatar? [17:59]

Mentioned in the episode:  

Social Media Marketing Cafe

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